Search Advertising

Search advertising is one of your most crucial ad channels. We use different terms such as Paid Search, SEM, and PPC, etc. for this. Search advertising campaigns drive leads and revenue for the businesses. Net Soft Solutions has the experience and expertise to manage your budget effectively and help you grow.

BAK - 3 most important elements of Search Advertising

  • Bidding
  • Ads
  • Keywords

In order to drive maximum benefit from search advertising, smart agencies focus upon bidding, ads and keywords. It becomes even more important when you’re looking to drive growth on a tight budget.

Better Search Campaign Management

For better performance on your campaign, we focus on:

  • Effective account structuring tailored to meet the needs of your specific business
  • Advanced Optimization Strategies
  • Better Leads to Sales Ratio
  • We take the time to understand your business plans and map the performance accordingly.
  • Our job doesn’t end once the lead is generated. We take the pains to understand the lead quality to help with the sales process.
  • Intelligent suggestions on how to expand the account to explore new opportunities
  • Leveraging display, mobile, social advertising for high impact
  • Leveraging our direct access to Google Account Managers

Our Experience & Expertise with Search Advertising:

We have expertise in managing small budgets for start-ups and big spending accounts for large enterprises.

  • Audience Targeting on the basis of their
    • geographic location
    • socio-economic status and
    • behavioral patterns
  • Keyword Mapping
    • To business offerings and search patterns of users
    • According to buyer persona and sales lifecycle
  • Dynamic Search Ads(for more clicks and conversions)
  • Remarketing
  • Conversion Rate Optimization
  • Call Tracking for better retention and acquisition
  • URL Tagging
  • Integration of CRM Integration with website automation tool